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How to Setup Microsoft SNDS

Table Of Contents
Quick Overview
Mailgun Senders
Non-Mailgun Senders
Got Questions?

Quick Overview

The Smart Network Data Services (SNDS) by Microsoft provides insights into how Microsoft Outlook views the health of a brand’s IP address. SNDS also provides information about a brand’s bounce percentage, spam trap hits, and the number of emails sent from the brand’s IP address – all of which help the brand assess its sender reputation and email deliverability. Good sender reputation enables inbox service providers (ISPs) to validate the brand’s domain name and place emails in recipients’ inboxes without speculation.

SNDS data is now available through InboxReady. By integrating your data into InboxReady, you can view all your deliverability data in a single location and set up alerting to be notified when your reputation changes.

Mailgun Senders

If you’re a Mailgun Sender with InboxReady, accessing this data in InboxReady is easy.

  • Sign into InboxReady.
  • Navigate to IP Monitoring under your Deliverability Settings. 
  • Add your Mailgun dedicated IPs that you want to monitor to your IP monitoring.
  • View your data in our SNDS feature.

And done, if you’re sending on the same account, or a linked account, all of your SNDS data should immediately become available. 

Non-Mailgun Senders

If you send with another ESP, you will first need to get access to your SNDS data from your ESP. It’s best to request access from Microsoft, and simultaneously submit a ticket with your ESP for SNDS access.

  • Sign into a Microsoft Hotmail or Outlook account, or create an account to manage your SNDS access.
  • Using your Microsoft account, navigate to the “Request Access” page on Microsoft SNDS.
  • Enter the IPs that you would like to access with SNDS and click submit.
  • Submit a ticket with your ESP requesting access to SNDS data for your sending IPs.
  • Wait for your ESP to approve the access request.

Once you have access to SNDS data for your IPs, you will need to integrate this data with InboxReady.

  • Navigate to the View Data page on SNDS
  • Sign into your Microsoft Outlook or Hotmail account with access to SNDS data.
  • Scroll to the bottom of the page and click on View or change your automated access settings.
  • Copy the top URL on that page. This link will provide access to your SNDS data.
    • The link should look like this: https://sendersupport.olc.protection.outlook.com/snds/data.aspx?key=YOURKEY
  • Sign into InboxReady.
  • Navigate to the SNDS feature.
  • Click on the gear icon ⚙ next to the date picker in the top right.
  • Paste in your SNDS URL with your unique key.
  • Navigate to IP Monitoring under your Deliverability Settings. 
  • Add your SNDS IPs that you want to monitor to your IP monitoring.
  • View your data in our SNDS feature.

Got Questions?

Mailgun by Sinch has answers! If you have any concerns or questions, please send us a Support ticket using the Support page within your Mailgun Control Panel.  Our Support Team will be happy to assist!